Malaga will host the World Congress of the International Association of Congresses and Conventions

The Malaga candidacy has competed with about 40 cities, finally being selected as one of the five world regional headquarters

The Malaga City Council, with the collaboration of Tourism and Planning Costa del Sol and the Tourism Council of the Junta de Andalucía, will be the headquarters of the World Congress of the International Association of Congresses and Conventions ICCA along with five other hubs from around the world. The main headquarters of the same, in the city of Kaohsiung, Taiwan, will be complemented by different satellite headquarters in other geographical points due to the exceptional nature of this year.

In this sense, for the first time in history, ICCA will hold congresses in parallel to the World Congress in five other cities around the world. Specifically, in Europe the host cities will be Luxembourg and Malaga. Malaga's candidacy, presented by the City Council through the Malaga Convention Bureau, Costa del Sol Tourism and Planning and the Andalusian Regional Government Tourism Department, stood out among the nearly 40 cities that had submitted an application.

ICCA has valued positively that Malaga is a safe and accessible destination that also ensures a guarantee of success due to its experience in international events. All this reinforced with the synergy between the Malaga City Council, Costa del Sol Tourism and Planning and the Tourism Council of the Junta de Andalucía, since the city does not only have the institutional support, but also the economic support of the province and Andalusia. . A collaborative formula that guarantees the solidity to carry out an event of great importance and impact for the city, as has been demonstrated previously with other outstanding events in the segment of the meetings and events industry such as the European congresses of MPI and SITE.

The congress, which will take place from November 1-4, will feature around 130 ICCA members. This event will have a hybrid program, that is, the morning session will be a live streaming broadcast of the Kaohsiung Congress; while in the afternoon there will be an exclusive program for Malaga with sessions led by speakers and world experts, which will give the possibility of attending virtually to other ICCA members who are in other cities or countries.

This event carries a great projection for the city. Holding an ICCA world congress in parallel with other cities is an important recognition for Malaga and a great opportunity to promote it to the world in a year of paralysis of activity in the MICE segment. Thus, the city is positioned as one of the destinations that has grown the most and best in the national and European associative segment in recent years and will project, thanks to this event, a great image of a mature, solid and safe destination.

International Association of Congresses and Conventions ICCA

The International Congress and Convention Association ICCA is the largest in the world, representing more than 1,100 member companies and organizations in almost 100 countries. These companies and organizations are divided into sectors: Destinations, Congress and Event Agencies, Auxiliary Companies, Venues and Transportation, and are leaders in their respective countries.

Since its founding more than 50 years ago, ICCA specializes in the international association meetings sector, offering the best database in the world with more than 20,000 registered events and 12,000 associations and organizations. In addition, it offers communication channels and business development opportunities.